Just a guess, but perhaps the the P3 Pro is selling well because most people who can afford such an expensive toy, can probably also afford a good computer. 4k monitors are coming down in price very fast (they already cost as little as £250) and anyone who claims it isn't worth the extra money or effort probably hasn't seen the difference. 1080p doesn't look bad but then neither does 720p - it just isn't as nice to look at.
I film in 4k and edit / watch it on a 15" Macbook Pro Retina. It is as fast to edit as 1080p media in Final Cut Pro (i.e it is instant) although generating an final output file takes a little longer. When watching footage I 'zoom to fit' so that it fills my 1800 pixel vertical resolution and clips the sides a little (which have the worst of the fisheye effect anyway) to 16:10 aspect. It looks pretty good.
I film in 4k and edit / watch it on a 15" Macbook Pro Retina. It is as fast to edit as 1080p media in Final Cut Pro (i.e it is instant) although generating an final output file takes a little longer. When watching footage I 'zoom to fit' so that it fills my 1800 pixel vertical resolution and clips the sides a little (which have the worst of the fisheye effect anyway) to 16:10 aspect. It looks pretty good.
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