I was in Best Buy the other day looking at various 65-inch 4K models and the floor rep said a Samsung curved panel for $2500 is the one he would recommend --- mainly because he says Samsung will ship you an new display chip for free every time there is an update. It sounds kinda weird to me, since most modern HDTV's will have periodic firmware updates that you download from the mfg. website, but this kid told me Samsung actually ships you an external box with the upgraded chip inside. Bizarre but compelling. I forgot to write down the model # to do more research on it, but it sounds like a nice way to keep your TV updated for the next 10 years with the "latest and greatest" display chip. The picture quality did look quite good.