Someone asked me why they can't make hard drives for computers last 20 years like they use to. My answer is they can but you don't want to pay the cost. You want them bigger faster and cheaper. Hmmm sound like a Phantom purchaser too doesn't it. You can get anything the way you ask but it's cost is really driven up. Look at today's technology. You don't see many muffler shops any more. Yep prices went way up,but so did the quality. Muffler systems now last years. It really depends on what we want and are willing to spend. These companies do a lot of cost and consumer analysis before they fully market a product to see what will sell and at what price within the consumers pocketbooks. DJI is no different with the quality vs cost vs return.